Akuvamile ukuthi izinkampani ezinkulu ngezinye izikhathi ziphuthelwe kancane ngokukhangisa kwazo. Bavame ukuthola iziphakamiso ezivela ezikhungweni zabo zezikhangiso ezingase zibukeke zizinhle ephepheni, kodwa umqondo wabo oyisisekelo uvame ukuba namaphutha. Uma isikhangiso esifana nalesi siphuma futhi sigxekwa, inkampani ibonakala sengathi ayisahlangani neqiniso. Lokhu manje sekwenzekile naku-Samsung.
Sidalelwe inkampani inkampani yezikhangiso i-Ogilvy New York futhi safakwa ku-YouTube, lesi sikhangiso sibonisa owesifazane evuka ngehora lesibili ekuseni ukuze ayogijima yedwa edolobheni elikhulu. Mhlawumbe u-Ogilvy uyazi ngomkhathi othile ofanayo lapho lokhu kuphephile khona, ngoba intukuthelo evela hhayi emaqenjini abesifazane kuphela yenza kucace ukuthi akunjalo.
Igalari yezithombe
Iphuzu lesikhangiso bekuwukukhombisa ukuthi iwashi linjani Galaxy Watch4 kanye nama-headphone Galaxy I-Buds2 vumela abantu ukuthi "baphile kahle ohlelweni lwabo." Lo mbono uthi ulahlekile kubantu besifazane okuhloswe kubo, ababona sengathi ukukhangisa kushanela izinselelo ababhekene nazo ngaphansi kombhoxo.
Inhlangano elwela amalungelo abesifazane i-Reclaim These Streets ithe lesi sikhangiso “besingafanelekile” ikakhulukazi uma kubhekwa uthisha u-Ashling Murphy, owabulawa egijima ezweni lakubo e-Ireland ngasekuqaleni konyaka. Lesi sibhicongo sisuse inkulumompikiswano ngokuthi abantu besifazane abaningi bazizwa bengaphephile uma begijima bodwa, ikakhulukazi ebusuku. Iningi labo lithulule isifuba ezinkundleni zokuxhumana ukuthi liba yizisulu zokuhlukunyezwa ngesikhathi lisebenza.
Ungaba nentshisekelo ku
Ngisho nokuphawula kuYouTube kukubeka kucace ukuthi isikhangiso sigeje uphawu lwaso. Esikhundleni sokuphromotha amawashi nama-headphone ashiwo ngenhla nokuthi bavumela kanjani abesifazane ukuthi "baphishekele impilo ohlelweni lwabo," kubenza bazizwe sengathi i-Samsung iphelelwe yisikhathi. Umdondoshiya waseKorea noma umbhali wesikhangiso abakaphawuli ngalolu daba.
Isikhangiso asizange silahlekelwe umphumela waso, ngokuphambene nalokho.
Ngisho nokukhangisa okubi kuwukukhangisa, lokho kuqinisekile.
Phela ukukhangisa kubuye kube ukukhangisa. Nakuba ngikwazi ukwenza ukugijima nemidlalo nganoma isiphi isikhathi ngisho nangaphandle kwewashi (noma isongo sokufaneleka), kodwa lokho kuyimininingwane. Kubukeka kuzolile kimina, wonke umzimba unemodi yawo...