Kulo nyaka, njengakudala, inkampani yokuhlaziya i-Interbrand ilungiselele uhlu lwayo lwemikhiqizo ehamba phambili yomhlaba wonke yonyaka. Unyaka ka-2014 ube unyaka omuhle ku-Samsung Electronics ngokusho kwe-Interbrand, njengoba inkampani inyukele endaweni yesi-7 etafuleni, yakhuphuka indawo engu-1 kusukela ngonyaka odlule futhi yakhuphuka izindawo ezingu-14 kusukela ngo-2004. umkhankaso wayo wokusungula wokumaketha kanye nemikhiqizo eguquguqukayo ezigabeni zayo.
Inani lenkampani lenyuke laya ku-$2014 billion ngo-45,5, kanti namuhla inkampani ibiza u-$39,6 billion. Ngesikhathi esifanayo, lokhu kwenyuka kubangele ukuthi i-Samsung yeqe isilinganiso sokukhula semikhiqizo eyi-100 ehamba phambili emhlabeni cishe izikhathi ezimbili. Ngenkathi uhlobo olujwayelekile lukhula ngo-7,4%, inani le-Samsung lenyuke cishe ngo-15%. Phakathi kwezimpumelelo zalo nyaka kukhona i-Samsung Gear VR, okuyiqiniso lokuqala elibonakalayo le-smartphone. Ngesikhathi esifanayo, yethula uchungechunge lwamawashi ahlakaniphile e-Gear, okuhlanganisa imodeli yakamuva ye-Gear S enombukiso ogobile nokusekelwa kwemojula ye-SIM, okuyenza ibe idivayisi ezibamba yona. Wethula neTV yokuqala egobile negobayo. Okokugcina, masingakhohlwa ukuthi ikwazile ukuthengisa ama-smartphones amaningi ngokusekelwa kwenethiwekhi ye-4G LTE kune-Apple ngekota yesi-2 ka-2014. Futhi ekugcineni, ingumnikezeli wememori namaphrosesa we Apple nabanye abakhiqizi.
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*Umthombo: SamMobile
