Yize abakwaSamsung bathumele inzuzo erekhodiwe ngonyaka odlule, ibhekane nezinselelo ezimakethe eziningi ezibalulekile emhlabeni jikelele, ikakhulukazi eChina, lapho abenzi bama-smartphone basekhaya bevame ukuba nesikhundla esiqinile nesibusayo.
I-Samsung iyancipha emakethe yama-smartphone aseShayina, nesabelo sayo sehla ngokushesha eminyakeni emibili. Ngo-2015, yayinesabelo semakethe se-20% emakethe yaseShayina, kodwa engxenyeni yesithathu ka-2017 yayiyi-2% kuphela. Nakuba lokhu bekuwukwenyuka okuncane, njengoba engxenyeni yesithathu ka-2016, i-Samsung inesabelo semakethe sika-1,6% kuphela emakethe yaseShayina.
Igalari yezithombe
Kodwa-ke, isimo sibonakala siba sibi kakhulu, njengoba isabelo saso sehle safinyelela ku-0,8% kuphela kwikota yokugcina yonyaka odlule, ngokusho kwedatha ehlanganiswe yi-Strategy Analytics. Izinkampani ezinhlanu eziqine kakhulu emakethe yaseChina yiHuawei, Oppo, Vivo, Xiaomi kanye Apple, ngenkathi i-Samsung izithola isendaweni ye-12. Yize umdondoshiya waseNingizimu Korea wawungumthengisi omkhulu wama-smartphone emhlabeni wonke ngo-2017, wehlulekile ukusungula isikhundla esiphambili emakethe yama-smartphone aseShayina.
AbakwaSamsung bavumile ukuthi ayenzi kahle kakhulu eChina, kodwa bathembisa ukwenza kangcono. Empeleni, emhlanganweni wakamuva waminyaka yonke wale nkampani owawungoMashi, inhloko yophiko lwamaselula, u-DJ Koh, uxolisile kubanikazi bamasheya ngokuncipha kwesabelo sayo semakethe yaseChina. Uveze ukuthi abakwaSamsung bazama ukufaka izindlela ezahlukene eChina, imiphumela yazo okumele ibonakale maduze.
I-Samsung nayo idonsa kanzima emakethe yaseNdiya, lapho ibhekane khona nokuncintisana okuqinile kwama-smartphones aseShayina ngonyaka odlule. AbakwaSamsung bebelokhu bengumholi wemakethe ongaphikiswa eNdiya iminyaka eminingi, kodwa lokho kwashintsha kumakota amabili okugcina ka-2017.
Umthombo: Umtshalili
