Namuhla, i-Samsung ingaziqhayisa ngokucacile ngobuholi emkhakheni wenombolo enkulu yamadivayisi athengiswayo - nakuba ukuthengiswa kwayo kwehlile esikhathini sakamuva uma kuqhathaniswa nonyaka odlule. Kodwa-ke, i-Samsung igcina ukuhola kwayo futhi imikhiqizo yayo ebalulekile iqhathaniswa ne "iPhone"kanye Androidoh Kodwa ucwaningo olusha olwenziwe yi-Kantar Worldpanel lubhekisise ukuthandwa kwefoni ngama-opharetha eselula futhi lwathola ukuthi ama-opharetha ancoma i-Samsung kubantu kakhulu kunaleyo. Apple kanye noNokia, owake waba ngowokuqala emakethe ephathwayo.
Ngokocwaningo, afinyelela ku-63% wawo wonke amakhasimende ekota yokuqala ka-2014 athole izincomo kuma-opharetha ukuthi athenge ifoni kwaSamsung. Lokhu futhi kusho ukuthi opharetha batusa abantu ukuthi bathenge ifoni kwaSamsung kabili kaningi kunocingo oluvela kuyo Apple futhi izikhathi ezifika kweziyi-10 ngaphezu kwefoni yakwaNokia. Kubantu abanconywe abakwaSamsung, u-59% uthenge ucingo. Kodwa-ke, kufanele kuqashelwe ukuthi yi-6% kuphela yabo bonke abantu abanconywe ama-smartphones Galaxy, uthenge iPhone.
